About The Designer
Emi Jay was started by Los Angeles raised Julianne Goldmark in 2009. At the age of 14, Julianne alongside her mother, originated the knotted hair tie, a hair essential that doesn’t dent or damage your hair. With the support of industry experts, including Chris McMillan and Sarah Jessica Parker, Emi Jay quickly emerged as leaders in producing high quality hair accessories for every girl on the go. Its designs have been supported by tastemakers, including Kim Kardashian, Sarah Jessica Parker, Hailey Bieber, Emma Chamberlain, Oprah and more, landing Emi Jay on Oprah’s Favorite Things list 4 years in a row. The full line includes a variety of staples that make styling easy and expressive, from elevated claw clips to specialty scrunchies.
With a rapidly expanding product line and collaborations with Revolve, Urban Outfitters, Matilda Djerf, Alo Yoga, Summer Fridays, Frankies Bikinis, Juicy Couture and more, Emi Jay remains deeply committed to making unique and quality hair accessories by hand here in Los Angeles.
Indulge in timeless elegance with the Emi Jay Sweetheart Hair Clip in Pink Angel Food. Meticulously crafted from premium cellulose acetate and adorned with delicate hand-set stones, this sophisticated accessory seamlessly transitions from day to evening. The thoughtfully designed clip provides secure hold for versatile styling—whether you're creating a polished low bun, a romantic half-up look, or an effortless updo. Its soft pink hue complements any complexion and pairs beautifully with both casual and formal ensembles. Lightweight yet durable, this piece combines refined femininity with practical functionality, making it an essential addition to any discerning woman's accessory collection. Wear it with confidence from sunrise to sunset.
Pair with Emi Jay Popstar Clips in High Maintenance and Emi Jay Bamboo Paddle Brush in Pink Sugar for a full fabulous vanity moment.
- Color: Pink Angel Food (Buttercream Clip with Pink Flowers/Butterfles)
- Measurements: 3" Clip
- Custom cellulose acetate
Emi Jay is all about not forgetting to accessorize your hair. The Sweetheart Clips are fabulous for a half up/half down styling, or, thinner hair, or, younger girls due to the smaller size of the clip. As they each have special novelty embellishment, they really make a statement in your hair.
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About The Designer
Emi Jay was started by Los Angeles raised Julianne Goldmark in 2009. At the age of 14, Julianne alongside her mother, originated the knotted hair tie, a hair essential that doesn’t dent or damage your hair. With the support of industry experts, including Chris McMillan and Sarah Jessica Parker, Emi Jay quickly emerged as leaders in producing high quality hair accessories for every girl on the go. Its designs have been supported by tastemakers, including Kim Kardashian, Sarah Jessica Parker, Hailey Bieber, Emma Chamberlain, Oprah and more, landing Emi Jay on Oprah’s Favorite Things list 4 years in a row. The full line includes a variety of staples that make styling easy and expressive, from elevated claw clips to specialty scrunchies.
With a rapidly expanding product line and collaborations with Revolve, Urban Outfitters, Matilda Djerf, Alo Yoga, Summer Fridays, Frankies Bikinis, Juicy Couture and more, Emi Jay remains deeply committed to making unique and quality hair accessories by hand here in Los Angeles.
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